Boren Novakovic
CEO at PeopleVine
A little bit about Boren…
Boren is CEO of Peoplevine, the premier membership CRM platform in hospitality, dedicated to elevating guest and member experiences by connecting guests and staff through modern digital technology.
Boren brings to his role over 20 years of experience in digital commerce, data analytics and general management. He previously was CEO of One Click Retail, a pioneer Amazon analytics provider and later on, Edge by Ascential, a leading software as a service (SaaS) technology and data platform empowering the world's largest CPG brands to grow customers and revenue online.
Prior to his technology entrepreneurial journey, Boren led eCommerce businesses for brand manufacturers, as head of eCommerce and Digital for Kimberly Clark EMEA, driving growth through digital transformation based out of London. He also spent over 3 years at KC leading global eCommerce growth initiatives where he built KC’s eCommerce business, strategy, organization, and capabilities across 30 countries and 6 continents, making Kimberly Clark one of the CPG leaders in the space. Prior to KCC, Boren led digital transformation, Direct to Consumer and Digital Channel operations at Whirlpool Corporation.
Boren studied Chemical Engineering at Michigan Technological University, holds a Masters in Operations Management from University of Michigan and is an alumnus of Harvard Business School.